POTION design (NY)

All media occupy physical space. Books and magazines on paper. Films and television on screens. Signs and advertisements on posts and billboards. Not all media, however, are interactive. With the advent of the computational systems, the development of large-scale display devices, and recent improvements in sensing technologies, the landscape of interactive media has fundamentally changed. What was previously constrained to the world of keyboards, mice and screens is now open to the world of architectural surfaces and spaces. With these new media come new questions for both designers and for technologists. How should an interactive table be constructed? How should an interactive wall behave? How should interactive floors be composed?

Extending the design philosophy of the Bauhaus, we can answer many of these questions by looking to geometry, nature and the human form. We may also look toward the cognitive scientists, to Piaget and Papert and Vigotsky, to consider how humans think about the world and how it should respond. Finally, we can look towards cinema, to see how ohters have imagined worlds where objects and media are unconstrained by the bounds of existing technology. With this collection of theories in precedents in mind, we can begin to design a new type of interactive media in physical space, through a process that is as informed as it is imaginative.

Jared Schiffman has worked at the intersection of design, computer science and education for over two decades. Jared’s work fuses the physical world with the digital world and plays with relationship between the two. His projects are steeped in metaphor and gesture, and emphasize the potential of experience over the distribution of information. In 2005, Jared co-founded Potion, an interactive design and technology firm located in New York City. Potion has been invited to the White House twice as finalists for the National Design Award in the Interaction Design category in 2009 and 2010. Potion was also named one of the “Top 10 Most Innovative Design Companies” in 2010 by Fast Company magazine. Jared has taught courses at Parsons (The New School) and New York University, and, prior to founding Potion, at the Gate’s funded High Tech High in San Diego. Jared received a Masters degree in Media Arts & Science from the MIT Media Lab where he studied with Prof John Maeda in the Aesthetics & Computation Group. Jared also holds an SB in Computer Science & Engineering from MIT as well.

www.potiondesign.com

 

dia 31 de enero Jared Schiffman dará una conferencia abierta a partir de las 17, sólo hay que inscribirse aquí
http://www.elisava.net/en/center/news/lecture-jared-schiffman